You can include hyperlinks in the movie itself and in the description. Just be certain not to spam links throughout the movie. You want every link to serve a particular purpose.
Additionally, use links which are related to the movie content. As an example, if you talk about learning more about your industry or market, you can link to a membership site signup page and encourage audiences to look it over.
Email marketing isn’t only for sharing your most recent blog posts or supplying a coupon for your electronic products. Indeed, you may use it to market your YouTube station to individuals that are already brand-aware.
If you don’t need to embed the entire video, have a screenshot and connect it to your own home on YouTube.
Be sure you include some context. Explain just how your email readers will benefit from the movie so that they’ll click through more faithfully.
Present Email List
Begin with your current email list. When you publish a new movie, think about sending out an upgrade that connects to the content. You might even promote it as a benefit of subscribing — those people today get educated first about fresh videos.
Don’t dismiss videos as a source of direct magnets. Consider linking to your email signup page in the video and offering another video as a free download to readers.
You might also use videos as direct magnets before you submit them to YouTube. Individuals who wish to get them can sign up. Besides, you will send them out to present subscribers so there is always a benefit to staying subscribed.
Do not neglect playlists as a way to maintain your email readers engaged. Perhaps you’ve produced several videos on a specific niche topic. Send out a playlist so that your subscribers can view all of them together.
Needless to say, you will also need to set videos into playlists on YouTube, but we’ll get to that in a moment.
This is not entirely the truth.
Yes, you need to direct people to get your digital goods, but only when they’re ready to buy.